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Gemini 2.5 family — Google cuts pricing 30% across the board

Gemini 2.5 Flash and Pro both saw 30% price cuts in April. Token economics are now genuinely competitive with Anthropic and OpenAI.

What changed

  • Gemini 2.5 Flash: $0.10 per 1M input / $0.30 output (was $0.15/$0.45).
  • Gemini 2.5 Pro: $0.85 per 1M input / $3.50 output (was $1.25/$5.00).
  • Vertex AI batch tier kept its 50% discount.

What it means

For cost-sensitive high-volume workloads (autocomplete, basic classification, RAG synthesis on small contexts), Gemini 2.5 Flash is now the most aggressive price point in the frontier-adjacent tier. Pro is closer to GPT-5-mini / Claude Haiku 4.5.

The production decision tree for cost-tier routing now usually has Flash in the cheap-path slot. Worth running a 1-week eval against your current model on your real workload — quality has been competitive on most extraction / classification / short-form generation tasks.

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